Web Desgning & UI/UX Details

DESCRIPTION
Creativity and skill works hand in hand when we talk about web designing – in fact websites are an integral part of any business house. With the need of hour being responsive and parallax website, web designing courses have come up.
This training program is completely job oriented, and for the students from any background and any qualification. The course structure is based on the current industry demand and focused to that particular knowledge area which has a proper implementation in real project execution. We don't only teach how to create good templates, we teach the most important part of a software, creation of nice User Interface(UI) which gives excellent User Experience(UX).
What you will learn
This course is designed to meet all level of student requirement. Our web designing & web development trainers understand the fresher’s & working professional’s requirement very well.
Our trainers will make sure you will learn & understand all aspects of the web designing & development course content. They provide one to one care by listening to each student. We will make sure you will be secure a job with at least Rs15,000 per month in web designing & web development field as soon as you complete the course.
- Introduction to Web Technologies
- Careers in Web Technologies and Job Roles
- Domains and Hosting
- Static Website Designing, Dynamic Websites and WebApps
Course Syllabus
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MODULE 1 & MODULE 2
- What is Digital Marketing?
- Basics of Digital Marketing – Overview & Scope
- Platforms for Digital Marketing
- Search Engine Optimization (SEO)
- Search Engine Marketing (SEM/Google PPC)
- Social Media Marketing (SMM)
- Content Marketing
- Email Marketing
- Web Analytics & Visitors Tracking
- YouTube and Video Marketing
- Affiliate Marketing
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MODULE 3 & MODULE 4 assignement | 30 min
- What is Search Engine Optimization?
- Understanding the basics (Keyword, key phase, search engine rank, link building etc.)
- On-Page Optimization
- Off-Page Optimization
- Competitors Analysis
- SEO Audit
- What is Search Engine Marketing?
- What is Pay Per Click (PPC)?
- Types of Online Advertising : Search, Display, Shopping, Video and Retargeting.
- Keyword Research
- Search Campaign - Creation and Optimization
- Monitoring a campaign - Quality Score for keywords & CTR for keywords, Ad copies
- Display Campaign Creation in AdWords
second MONTH
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MODULE 5
- What is Social Media Marketing?
- Key platforms for Social Media Marketing
- Profile Optimization on Social Networks (gain visibility)
- Company/ Brand/ Enterprise Profile Management on Social Media
- Facebook Marketing
- Twitter Marketing
- LinkedIn Marketing
- LinkedIn B 2 B Lead Gen Process
- LinkedIn Ad Campaign Setup & Management
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MODULE 6 video lecture | 45 min
- What is Content Marketing?
- Elements of creating engaging content
- Content networking & distribution
- Content optimization
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MODULE 7
- What is Email Marketing?
- How to create effective Email Content?
- How to create an email list?
- Using Mailchimp
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MODULE 8 assignement | 15 min
- Introduction to web analytics
- How Google Analytics (GA) work
- Acquisition, Behavior and Conversion measurement
- Setting up Google analytics
- Visitors Analysis
- Conversion tracking
- IConversion tracking
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Software Requirements, Design and Implementation QUIZ | 2 hrsLorem ipsum dolor sit amet, consectetur adipisicing elit. Dolore autem perferendis, officiis totam sed, consectetur veritatis molestias, unde inventore numquam praesentium voluptatibus. Expedita nesciunt qui ullam minus explicabo, quae alias.
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Presentation & Final Exam 3 hOUrs